Safety 1st

Safety 1st – Innovation That Protects What Matters Most

Safety 1st is the trusted name behind baby safety solutions-from monitors to gates and their iconic “Baby on Board” sign-helping families stay protected every day.

 

With over 25 years of industry leadership, Safety 1st continues to create smart, accessible products that simplify childproofing and support growing families.

 

We are proud to be an Australian Authorised Safety 1st Retailer, offering parents proven solutions backed by a global safety-first mission.

About Safety 1st

The journey began with one powerful message-“Baby on Board.” Invented by Safety 1st founder Michael Lerner, it started a legacy of protecting children wherever they go.

 

In the late 1980s, Michael expanded his vision by pioneering childproofing products for the home. From outlet covers to cabinet locks, Safety 1st brought safety gear out of hardware stores and into mainstream baby retailers.

 

Now a proud part of Dorel Industries, Safety 1st offers a full range of monitors, gates, grooming kits, travel accessories. Their mission remains the same: to make family life safer and easier through practical innovation and trusted design.

Why Buy Safety 1st from Bubs n Grubs?

  • We Are an Australian Authorised Safety 1st Retailer
  • Pioneers in Child Safety – Inventors of the original “Baby on Board” sign
  • Extensive Product Range – From monitors to grooming kits and safety gates
  • Proven Track Record – Over 25 years of global innovation and reliability
  • Trusted by Aussie Families – Quality products for home and on the go
Frank’s Tip: “Safety 1st gear is designed by people who truly understand everyday parenting. Their safety kits are my go-to for quick, easy childproofing.”
Our pricing for Safety 1st often changes daily, so don’t wait too long and miss out. It was just updated on 5 June 2026.
  • 20% Off! Safety 1st OutSmart Slide Lock

    Safety 1st OutSmart Slide Lock

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    Original price was: $9.99.Current price is: $8.
    SAVE $1.99 Off RRP!
  • 7% Off! Safety 1st top of window sliding door lock

    Safety 1st Top of Window & Sliding Door Lock

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    Original price was: $30.Current price is: $28.
    SAVE $2 Off RRP!
  • 6% Off! Safety 1st Easy Grip Toilet Lock Packaging

    Safety 1st Easy Grip Toilet Lock – 2 Pack

    0 No Rating Yet
    Original price was: $16.Current price is: $15.
    SAVE $1 Off RRP!
  • 13% Off! Safety 1st Furniture Wall Straps

    Safety 1st Furniture Wall Straps

    0 No Rating Yet
    Original price was: $8.Current price is: $7.
    SAVE $1 Off RRP!
  • 13% Off! Safety 1st SecureTech Cabinet Lock (2 Pack)

    Safety 1st SecureTech Cabinet Lock (2 Pack)

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    Original price was: $8.Current price is: $7.
    SAVE $1 Off RRP!
  • 10% Off! Safety 1st Grip N Go Cabinet Lock

    Safety 1st Grip N Go Cabinet Lock (2PK)

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    Original price was: $10.Current price is: $9.
    SAVE $1 Off RRP!
  • 12% Off! Safety 1st Cabinet Slide Lock

    Safety 1st Cabinet Slide Lock

    0 No Rating Yet
    Original price was: $3.99.Current price is: $3.50.
    SAVE $0.49 Off RRP!
  • Up to 6% Off! safety 1st shell night light

    Safety 1st Shell Night Light

    Original price was: $7.99.Current price is: $7.50.
    SAVE Up to $0.49 Off RRP!
  • 23% Off! Mothers Choice Anchor Bolt

    Safety 1st Child Restraint Vehicle Anchor Kit

    Original price was: $12.99.Current price is: $9.95.
    SAVE $3.04 Off RRP!
  • 10% Off! Safety 1st Child Restraint Extension Strap 600mm

    Safety 1st Child Restraint Extension Strap 600mm

    Original price was: $19.95.Current price is: $18.
    SAVE $1.95 Off RRP!
  • 10% Off! Safety 1st Child Restraint Extension Strap 300mm

    Safety 1st Child Restraint Extension Strap 300mm

    Original price was: $19.95.Current price is: $18.
    SAVE $1.95 Off RRP!
  • Up to 27% Off! safety 1st no scratch mittens pink

    Safety 1st No Scratch Mittens (2PR)

    Original price was: $10.99.Current price is: $8.
    SAVE Up to $2.99 Off RRP!
  • 17% Off! Safety 1st Bottle Medicine Dispenser

    Safety 1st Bottle Medicine Dispenser

    Original price was: $5.99.Current price is: $4.95.
    SAVE $1.04 Off RRP!
  • 12% Off! Safety 1st Clear View Tweezer and Nail Clipper Combo

    Safety 1st Clear View Tweezer and Nail Clipper Combo

    0 No Rating Yet
    Original price was: $8.99.Current price is: $7.95.
    SAVE $1.04 Off RRP!
  • 10% Off! Safety 1st Nasal Aspirator

    Safety 1st Clear Tip Nasal Aspirator

    Original price was: $4.99.Current price is: $4.50.
    SAVE $0.49 Off RRP!
  • 50% Off! Safety 1st Cradle Cap Brush & Comb,jpg

    Safety 1st Cradle Cap Brush & Comb Arctic Blue

    Original price was: $9.99.Current price is: $4.95.
    SAVE $5.04 Off RRP!
  • 26% Off! Safety 1st Baby Brush & Comb

    Safety 1st Baby Brush and Comb Set

    Original price was: $3.99.Current price is: $2.97.
    SAVE $1.02 Off RRP!
  • 40% Off! Child Restraint Locking Clip

    Safety 1st Child Restraint Locking Clip

    Original price was: $9.99.Current price is: $6.
    SAVE $3.99 Off RRP!
  • 12% Off! DreamBaby Stove Knob Covers

    DreamBaby Stove Knob Covers (4 Pack)

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    Original price was: $15.95.Current price is: $14.
    SAVE $1.95 Off RRP!
  • 5% Off! Safety 1st Outlet Plug Covers 24 pk

    Safety 1st Outlet Plugs (24 Pack)

    Original price was: $5.29.Current price is: $5.
    SAVE $0.29 Off RRP!
  • 14% Off! Safety 1st Finger Pinch Guard

    Safety 1st Finger Pinch Guard

    0 No Rating Yet
    Original price was: $6.99.Current price is: $6.
    SAVE $0.99 Off RRP!
  • Up to 14% Off! Safety 1st Multi-Purpose Appliance Latch White

    Safety 1st Multi-Purpose Appliance Latch

    0 No Rating Yet
    Original price was: $7.Current price is: $6.
    SAVE Up to $1 Off RRP!

What Parents Are Saying

Donna Shultz Verified Owner

★★★★★

Just what I wanted to secure the car seat in my car. Great service and quick delivery also always well packaged great shop

Melanie Howatson Verified Owner

★★★★★

Giving medication to my prem orally was so difficult and she would lose most of it so I purchased this in hopes it would help and it has worked better than I expected and because it's so awesome I'm about…

the_taba Verified Owner

★★★★★

We have found this so helpful that we bought a second for the cold and flu season and now gift them to friends having their first babies too. I was also really impressed with Bubs n Grubs customer service.

Chiho Muranushi Verified Owner

★★★☆☆

My 4-month baby enjoy being combed with this comb. A brush is too soft for thick hair, and could suit to brush skin and/or bald hair.

Nicole Hatch Verified Owner

★★★★★

Great bedrail with ability to go over pillowtop mattress. Stays in place well and quite firm. Easy to assemble and travel with

lina L Verified Owner

★★★★☆

Great item easy to use and give baby there medicine will purchase again