OutlookBaby

At Outlookbaby we take great pride in producing, multi-award winning, innovative, quality products for today’s families. We continually strive to provide our customers with the best, tried and tested products on the market.

We met in 1997 at a new mothers coffee group one summer afternoon in Auckland, New Zealand. As our young babies slept in their prams, we got chatting and shared our concerns about having our babies exposed to the sun on days like this.

The New Zealand sun can be extremely harsh, and we were well aware of its damaging effects, particularly on young sensitive skin. Daily walks in the pram could be uncomfortably hot for them in the full glare of the sun – particularly as most modern prams didn’t have the reversible handles of old. Pinning a nappy or towel to the pram hood showed real ingenuity but didn’t make the experience very interesting for the babies. There just didn’t seem to be any specific shade products for prams on the market.