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BabyBjorn are a Swedish family-owned business, started in 1961 by Bjorn Jakobson. Our business concept was at the time, and still is: “To make day-to-day life easier for parents of small children by developing safe and innovative products of the highest quality for children up to three years old.”

At BabyBjorn, we strive to make day-to-day life easier for families with children around the world and make the most important years of life even more fun. We are curious, constantly see new opportunities and always work on the basis of our unique safety and quality philosophy.

Our products are now found all over the world (in more than 50 countries)

Safety, quality and design are our core principles and a lot of thought and care is put into every BabyBjorn product.

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    • up to 11% off! BabyBjorn Bouncer Bliss Air Range

      BabyBjorn Bouncer Bliss

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      $209.95$219.95 $187$197
      SAVE $22.95 OFF RRP

      The new BabyBjorn Bouncer Bliss is unique because baby’s own movements rock the bouncer! There are no batteries required! It is great for travel as it is easy to fold up and take with you. Further, it is suitable for children aged 0-2 years old! The BabyBjorn Bouncer Bliss is special because is provides natural rocking. It gives your baby a cosy place to both rest and play! With it's unique ergonomically shaped seat, baby will enjoy good support to your baby’s back, neck and head. In addition, the baby bouncer has three different positions, giving you the ability to give your baby exactly what they want for comfot. It’s simple to fold the BabyBjorn Bouncer Bliss and take it with you wherever you go.

    • up to 13% off! BabyBjorn One Air Baby Carrier – Silver, Mesh

      BabyBjorn One Air Baby Carrier

      4.5 out of 5
      $249.95 $217
      SAVE $32.95 OFF RRP

      The New BabyBjorn One Air Baby Carrier has been a top selling baby carrier because it is so unique and practical, yet great value for money. Below are the key reasons it has been embraced by mums and become so popular!

    • 16% off! BabyBjorn Bouncer Balance Soft - Black Dark Gray, Cotton

      BabyBjorn Bouncer Balance Soft

      4.5 out of 5
      $199.95 $167
      SAVE $32.95 OFF RRP TODAY

      The BabyBjorn Bouncer Balance Soft is one of our favorite baby bouncers for many reasons which we will explain. First of all, it has a super-soft cotton fabric. It requires no batteries, it bounces due to baby's own movements. It has proper head and back support for baby and can be used as a bouncer from birth and chair up to the age of two! With 3 different recline positions, you can adjust it from sleep mode to an upright siting position! It folds so flat, it is ideal for travel. You know it is safe as the fabrics are oeco-tex tested and was developed in collaboration with pediatricians, midwives and child psychologists! All padding: 100% polyester Fabric: 100% cotton Weight: 2.1 kg Highest position: 39 x 79 x 56 cm Transport mode: 39 x 89 x 11 cm

    • 20% off! BabyBjorn Travel Cot Light

      BabyBjorn Travel Cot Light

      4.83 out of 5
      $395.95 $317
      SAVE $78.95 OFF RRP TODAY

      The BabyBjorn Travel Cot Light is loved by mums, dad's and little ones for many reasons including the fact that it is easy to set up and fold away. It is also easy to take with you and boasts a Soft and comfy mattress!  The best part is how that it only weighs 6Kg's! The BabyBjorn Travel Cot Light is a safe place for small children to sleep and feel at home. Open the bag, lift out the BabyBjorn Travel Cot Light and set it up in one simple movement. There are no loose parts to attach. The legs unfold automatically and once you have put the mattress in you have a stable travel cot to use at home or on trips. When you’re not using it, simply fold it up and store it in the practical bag. A Travel Cot that is simple to set up and fold up Easy to take with you Soft and comfy mattress Removable and washable cot textiles Can be used for babies and children aged 0–3 years Age: From newborn to approximately three years, or until your child can climb out of the travel cot. There is no upper weight limit. Weight and dimensions: Weight (including carry bag): 6 kg Mattress: 60 x 105 x 3 cm. Assembled: 82 x 112 x 64 cm. Folded up in bag: 49 x 60 x 14 cm. A fitted mattress is included. Watch the Video Below:

    • 7% off! BabyBjorn Travel Cot Fitted Sheet

      BabyBjorn Travel Cot Fitted Sheet

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      $39.95 $37
      SAVE $2.95 OFF RRP TODAY

      The BabyBjorn Travel Cot Fitted Sheet is designed for the BabyBjorn Travel Cot Light. The soft, organic cotton sheet is specially designed to fit the travel cot mattress. The elastic edges ensure that the sheet lies flat and does not slide around. This also means that it’s easy to put on and take off. Machine washable. The fitted sheet for Travel Cot Light is easy to put on and take off. Machine wash, 60°C. Do not tumble dry. Easy to put on Soft and comfy against child’s skin Organic cotton All fabrics used in the BabyBjorn Travel Cot Fitted Sheet are gentle against your child’s skin and safe to chew or suck on.

    • 20% off! BabyBjorn Baby Carrier Original Dark Grey Grey Cotton

      BabyBjorn Baby Carrier Original

      5 out of 5
      $129.95 $104
      SAVE $25.95 OFF RRP TODAY

      The BabyBjorn Baby Carrier Original is the number 1 selling carrier for a number of reasons. It is small and easy to use. There is no infant insert needed and the baby's arms and legs can move freely. It provides good head support and is comfortable for parents and secured in an instant! It offers an outwards facing position for baby and was developed in conjunction with pediatricians.